U/S SPORTS ADVISORS | play.smarter.

Krissi Price
Managing Director, Program Development

Krissi Price joined U/S Sports Advisors in 2007, with a rich background in professional and amateur sports of all kinds. As the Managing Director of Program Development at U/S Sports Advisors, she is responsible for development of client consulting programs, athlete brand development, and leading marketing and promotional campaign ideation. Price also leads the company’s intern program, company special projects, and new business development.

Upon entering the company, Price provided research and editing for the company’s 2007 book, Ahead of the Game: What Every Athlete Needs to Know About Sports Business.

Before joining U/SSA, she worked for the NBA's Indiana Pacers as an Internet reporter and with individual NBA athletes in event management, public relations, and corporate relations. In addition to her public relations experience, Price has worked for Lingner Group Productions, a nationally renowned producer of sports video content.

Originally from Columbus, Ohio, Price is a graduate of Butler University with a bachelor’s degree in Media Arts. While at Butler, Price was active as a sports reporter, producer, and play-by-play announcer for Butler’s sports programs. She has been an active participant in athletics, and has continued to work with youth teams through coaching and team building programs.